Essentialism by Greg McKeown
Read Time: 2 mins
Greg McKeown’s Essentialism invites us to rethink how we live and work. It is not about doing less just for the sake of less. It is about doing only what truly matters, so we contribute more meaningfully and with greater clarity. That mindset is increasingly relevant in a world full of noise and endless choices.
What Essentialism Actually Is
Essentialism is a disciplined way to identify what really matters in life and work, and let go of everything else. It teaches us to live with intention rather than busyness, so our energy goes toward what is vital.
The Paradox of Success
McKeown points out a surprising truth: the more we succeed, the more people rely on us, and the more our attention gets pulled in many directions. If we do not clarify what matters most, success can actually dilute our impact. This is the paradox of success.
Core Truths of Essentialism
To adopt this mindset, we need to shift away from three common but limiting assumptions:
- I have to do it all
- Everything is equally important
- I can do everything
Instead we embrace three truths:
- I choose what I do
- Only a few things truly matter
- I can do anything, but not everything
The Essentialism Framework
McKeown organises the book into four practical parts, each a step toward clarity and focus:
1. Essence – Establish your mindset as intentional, not reactive
2. Explore – Create space in your day to reflect and decide what matters most
3. Eliminate – Learn to pause, say no with confidence, and remove distractions
4. Execute – Build routines and systems that make meaningful work easier
Why This Matters for Careers and Wellbeing
We do not always notice how much of our creativity and energy is scattered. Essentialism helps us hold focus, reduce overwhelm, and make deliberate choices about where we invest ourselves. That means more meaningful work and stronger presence for both career and life.
